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Discover the world of Shutterstock, a powerhouse in stock media that empowers creators and businesses with an extensive collection of royalty-free assets. Whether you’re a UK-based designer seeking high-quality images or a marketer in need of versatile video clips, Shutterstock delivers reliable solutions for your visual storytelling needs. With a commitment to innovation and accessibility, this platform has become a go-to resource for professionals worldwide.
What is Shutterstock?
Shutterstock is an American provider of stock photography, stock footage, stock music, and editing tools, headquartered in the iconic Empire State Building in New York City. Founded in 2002 by programmer and photographer Jon Oringer, the company operates as a public entity traded on the NYSE under the ticker SSTK and is part of the S&P 600 component. Serving a worldwide audience, Shutterstock maintains a vast library that includes around 200 million royalty-free stock photos, vector graphics, and illustrations, making it an essential tool for UK customers looking to enhance their projects efficiently.
The platform’s business model revolves around licensing stock media through subscription plans and on-demand purchases, ensuring flexibility for users of all sizes. As a leader in the stock photography industry, Shutterstock supports creative endeavours by offering high-resolution assets that are easy to integrate into various formats. For British businesses and freelancers, this means accessing global-quality content without the hassle of production costs.
Products and Services
Shutterstock offers a diverse range of products designed to meet the demands of modern content creators. At its core, the platform provides licensing of stock media, including an impressive collection of royalty-free stock photos, vector graphics, illustrations, stock footage with around 10 million video clips, and stock music tracks. These assets are available through intuitive services like the Shutterstock Image Subscription, which allows users to download unlimited images for a flat fee, ideal for UK marketing teams managing ongoing campaigns.
Beyond basic licensing, Shutterstock extends its offerings with specialised tools such as the Shutterstock Editor, a user-friendly application for customising visuals, and the Shutterstock Tab, which streamlines browsing and selection. The company also incorporates Shutterstock Film and Music, providing premium stock footage and audio tracks for video production. Additionally, subsidiaries like Giphy for GIFs, TurboSquid for 3D models, Bigstock, Pond5, Splash News, Offset, Rex Features, BEImages, PremiumBeat, and Rocketstock enrich the ecosystem with niche content, ensuring comprehensive coverage for every creative need.
- Shutterstock Film and Music: High-quality video clips and music tracks for professional editing and production.
- Shutterstock Apps: Mobile and desktop tools like Shutterstock Editor for on-the-go customisation.
- Shutterstock Labs: Experimental features driving innovation in media search and discovery.
- Computer Vision and AI Image Generator: Advanced technologies for smarter asset selection and creation.
Key Features
What sets Shutterstock apart is its commitment to cutting-edge technology and user-centric design. The platform’s AI Image Generator leverages computer vision to produce custom visuals based on user prompts, saving time for UK designers who need quick, tailored results. With a library exceeding 200 million assets, Shutterstock Labs explores innovative tools like enhanced search algorithms, making it easier to find the perfect royalty-free image or clip.
Shutterstock Apps, including the versatile Shutterstock Editor, offer seamless integration for editing directly within the platform, reducing the need for additional software. The inclusion of stock music and film services ensures a one-stop shop for multimedia projects, while global accessibility means British users can download assets instantly without regional restrictions. These features emphasise efficiency and quality, helping creators focus on their vision rather than logistics.
Benefits
Choosing Shutterstock brings numerous advantages, particularly for UK customers seeking cost-effective and reliable media solutions. The royalty-free licensing model allows unlimited use in commercial projects without ongoing fees, providing excellent value for businesses scaling their content needs. With 2023 revenue of US$875 million and a net income of US$110 million, the company’s stability ensures consistent updates to its library, keeping your visuals fresh and relevant.
One major benefit is the worldwide reach combined with local relevance, as Shutterstock caters to diverse industries from advertising to publishing. For those looking to maximise savings on stock media subscriptions, BudgetFitter is an invaluable resource that helps UK shoppers track the latest deals and discounts. You can find exclusive offers through the BudgetFitter website, browser extension, or mobile app, ensuring you get the best rates on Shutterstock plans without missing out.
Additionally, the platform’s 1,274 employees in 2023 support robust customer service, while subsidiaries like Pond5 and Offset add specialised options that enhance project outcomes. UK users appreciate the flexible pricing starting from as low as competitive subscription tiers, making premium content accessible without breaking the bank.
History and Background
Shutterstock‘s journey began in 2002 when Jon Oringer, a programmer and photographer, founded the company to address the growing need for affordable stock imagery. During its early years from 2003 to 2011, Shutterstock built its foundation by amassing a dedicated library of user-contributed photos, quickly gaining traction among creative professionals. By 2012–2013, strategic acquisitions and its initial public offering propelled growth, expanding into stock footage and music.
The period from 2013 to 2014 saw Shutterstock launch Offset, a premium collection, and form new partnerships that broadened its appeal. In recent developments from 2015 to the present, the company has embraced AI technologies and acquired key subsidiaries, solidifying its position as an industry leader. Today, with Jon Oringer as chairman and Paul Hennessy as CEO, Shutterstock continues to evolve, owning 33.3% of the company through its founder and boasting total assets of US$1.04 billion in 2023.
This rich history underscores Shutterstock‘s dedication to innovation, making it a trusted partner for UK creators who value a proven track record in the stock media space.
Special Offers and Savings
Shutterstock frequently provides opportunities for savings through subscription discounts and bundled deals, allowing users to access vast libraries at reduced rates. Options like the Image Subscription offer unlimited downloads starting from as low as affordable monthly plans, perfect for budget-conscious UK businesses handling multiple projects. Keep an eye on promotions for up to significant savings on video and music add-ons, ensuring you get more value without compromising on quality.
For savvy shoppers aiming to stretch their budget further on Shutterstock services, BudgetFitter stands out as a helpful ally in discovering verified discounts. The platform tracks the latest Shutterstock offers, from seasonal sales to loyalty perks, accessible via the BudgetFitter website, browser extension, or mobile app. This way, you can optimise your spending on royalty-free assets and focus on creating standout content.