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About OM SYSTEM
OM SYSTEM is an innovative brand carrying on the 85-year legacy of Olympus imaging, dedicated to creating compact, high-performance cameras and lenses for adventurous creators. The OM SYSTEM UK online store is the official destination to buy OM SYSTEM cameras and explore the full potential of the Micro Four Thirds system. Renowned for its lightweight yet rugged cameras, including the flagship OM-1 and OM-5 cameras, the brand is a top choice for wildlife and outdoor photography. The system is supported by an extensive range of award-winning, high-quality M.Zuiko digital lenses. For photographers looking to invest in a new system or expand their kit, an OM SYSTEM discount or promotional offer can provide incredible value, with frequent deals offering up to £400 off in lens bonuses or cashback.
Why Choose OM SYSTEM?
OM SYSTEM is the trusted choice for thousands of photographers worldwide for several compelling reasons:
- Compact and Lightweight System: A key advantage of the Micro Four Thirds system is that both the cameras and lenses are significantly smaller and lighter than their full-frame equivalents, making it easier to carry a full kit on long hikes or while travelling.
- Class-Leading Weather Sealing: OM SYSTEM cameras are famous for their robust construction and incredible IP53-rated weather sealing, allowing photographers to keep shooting in challenging conditions like rain, snow, and dust.
- Powerful In-Body Image Stabilisation: The brand is a pioneer in image stabilisation, with its 5-axis system providing an incredible level of stability for shooting sharp handheld photos and smooth video, even at slow shutter speeds.
- Innovative Computational Photography: The cameras are packed with smart features like Live ND for long exposures without a filter, High Res Shot for huge, detailed files, and Pro Capture to never miss a moment of fast action.
- An Exceptional Lens Lineup: The system is backed by a huge range of high-quality and compact M.Zuiko digital lenses, from ultra-wide-angle to super-telephoto primes and zooms.
Key OM SYSTEM Product Offerings
When customers buy OM SYSTEM cameras, they can explore a range of high-performance models:
- OM-1: The flagship professional camera. A powerhouse of speed and reliability, featuring a stacked sensor, incredible autofocus with AI subject detection (for birds, animals, vehicles), and unparalleled weather sealing.
- OM-5: A versatile and compact camera that packs many of the advanced computational features of the flagship model into a smaller body, making it the perfect choice for adventure travel and hiking.
- OM-10: An excellent entry-level OM SYSTEM camera, designed to be user-friendly while still offering fantastic image quality and creative features.
- M.Zuiko Lenses: A complete range of lenses for every need, including the highly-regarded “PRO” series which offers the ultimate in optical quality and weather sealing.
- Audio Recorders & Binoculars: The brand also continues the Olympus legacy of high-quality audio recorders and professional-grade binoculars.
Benefits of the OM SYSTEM
Choosing to invest in the Micro Four Thirds system from OM SYSTEM offers many advantages:
- Travel Lighter, Explore Further: The compact size of the system reduces the burden of carrying heavy gear, allowing photographers to be more mobile and creative.
- Shoot in Any Condition: The class-leading weather sealing provides the confidence to shoot in environments that would be too risky for other camera systems.
- Capture Impossible Shots: The powerful image stabilisation and unique computational features open up new creative possibilities for capturing motion and detail.
- Perfect for Wildlife and Outdoor Photography: The combination of a lightweight system, excellent telephoto reach (due to the 2x crop factor), and robust weather sealing makes it an ideal choice for nature photographers.
Things to Consider When Buying
To choose the right camera and lens, potential customers should keep a few points in mind:
- Understanding the Sensor Size: The Micro Four Thirds sensor is smaller than APS-C or full-frame sensors. While this enables the system’s compact size and provides greater telephoto reach, full-frame systems may have an advantage in very low-light performance.
- Lens Compatibility: The system is compatible with all Micro Four Thirds lenses from both OM SYSTEM/Olympus and Panasonic/Leica, offering a huge choice.
- Discount Conditions: A significant OM SYSTEM discount like “up to £400 off” is typically a “lens bonus” or cashback offer that requires the purchase of a qualifying camera body and lens together.
Tips for a Great OM SYSTEM Experience
Customers can get the most value from their purchase with these tips:
- Look for “Lens Bonus” or Cashback Deals: The best value is almost always found by purchasing a camera and lens together during one of their official promotional periods.
- Register Your Product: Registering a new camera or lens can provide an extra six months of warranty coverage.
- Sign Up for the Newsletter: This is a reliable way to get a 15% discount on accessories and to be the first to know about major promotions.
- Check the “Outlet” Section: The official website has an outlet store for refurbished products, which can offer significant savings on gear that comes with a full warranty.
OM SYSTEM Customer Support & Policies
As a leading camera brand, OM SYSTEM provides comprehensive customer support through their official UK website, which includes a detailed help section, firmware updates, and service information. They offer a standard warranty on their products (which can be extended with registration) and have clear policies on shipping and returns, providing a trustworthy experience for photographers investing in their gear.
Break Free with OM SYSTEM
For photographers who refuse to be weighed down by heavy gear, the OM SYSTEM UK range is the ultimate choice for freedom and creativity. This powerful and compact Micro Four Thirds system, including the incredible OM-1 and OM-5 cameras, is perfect for wildlife and outdoor photography. With a huge range of exceptional M.Zuiko digital lenses and innovative in-camera features, the creative possibilities are endless. When looking to buy OM SYSTEM cameras, customers should always check for an OM SYSTEM discount or a “Lens Bonus” deal, where savings of up to £400 can be made.
Capture the world without compromise with OM SYSTEM!